Services
I grew up in community theatre and that has driven my passion for storytelling and local businesses. After graduating with a degree in Acting I've pivoted toward digital content creation, particularly video production and social media management. I am a fast learner, a creative thinker, and love collaborating with a team and supporting local communities.
I collaborate with teams on Canva to design social media graphics and to create title treatments for images. I plan content using digital project managers and use similar themes and colors to make content look branded.
I write copy for captions that feels approachable and casual and infuses a brand with personality. I use keywords and specific hashtags that perform well with social media algorithms.
I shoot video and edit it for short social media content. I film B-roll and content that can be used and re-used in Reels and TikToks. I synchronize videos with trending audios to maximize viewership.
Social Media Design and Content Curation
Below you'll find some of the clients that I've designed graphics and videos for as well as content planning.
Refracted Theatre Company
I collaborate with the Artistic Director to plan content for our social media platforms. I copywrite captions and occasionally design graphics. I take photos and film videos during rehearsals, performances, and events to share online. I edit teaser videos designed for both our website and our social media accounts.
I'm also in charge of engagement with other accounts and cast members.
The Author's Write Hand
I designed the images for 3-5 authors's Instagram and Facebook accounts. The authors wrote their captions and then I designed the graphics and scheduled them. I created a unique brand for each client using individualized color schemes, fonts, and themes. I also edited and posted Reels.
I simultaneously managed the company's social media account. I created a content calendar for daily posts and designed graphics, filmed Reels, and scheduled the content for Facebook and Instagram.
The Author's Write Hand
Gail Helgeson
Jacqueline Wheelock
Liana George, Author
I created monthly content calendars and designed the images and videos to go along with her captions. I occasionally wrote captions for her. I tracked down Reels audios for her to use and instructed her in how to film for trending content.
Interior Drama
I staged homes and photographed them for marketing purposes on our Instagram and Facebook accounts. I wrote captions, edited Reels, posted Stories, and engaged with a target audience of Chicago-based realtors in order to grow our following.
Mission 2 Organize
I worked with this professional organizing company to create a polished, branded aesthetic for their social media accounts. I elevated their content and made it more discoverable and shareable.
While working with them, I made monthly content calendars for Instagram, Facebook, and YouTube. I collaborated with their team to create weekly Reels and monthly YouTube videos. I edited their YouTube videos and proposed ideas for increasing engagement on their platforms.
Copywriting for Blogs and Socials
I write captions and blogs that are optimized for search engines while still maintaining personality and company branding. See below for some links and examples!
Leanna Joy Photography
I've been copywriting for this photographer for over 2 years. I consult on image selection and scheduling and then I write her captions for Instagram and Facebook. I also edit and post her Instagram Reels.
In addition, I write blog posts and longer content for events and contracts. Below you will find links to a couple of blog posts I've written.
"I love wedding ceremonies that are completely tailored to the couple. It takes a lot of creativity to stray from wedding traditions, but doing so makes the event unique and memorable. Becky and JR added something to their wedding ceremony that I’d never seen before (and I’ve been photographing weddings for 7 years)..."
Video Editing for Socials
I primarily use Final Cut Pro to edit videos and make them shareable on Instagram Reels, TikTok, and YouTube. I'm experienced with using trending audios as well as creating original content.